Schwarz Group, the retail giant behind Lidl and Kaufland, has reportedly shifted its fleet policy in Germany, mandating that employees eligible for company cars return to internal combustion engine (ICE) vehicles. The move marks a temporary pause in the company's transition to electric mobility within its domestic market.
Financial and Strategic Factors
The company has officially justified the decision by citing the low residual values currently associated with used electric vehicles, which can significantly increase the total cost of ownership for large fleets. By returning to petrol and diesel models, the group aims to stabilize fleet costs in the short term.
Potential Industry Ties
Beyond the financial explanation, industry analysts suggest that the decision may be influenced by the Schwarz Group's strategic relationship with the BMW Group. While the shift is currently limited to the German market, it highlights the ongoing challenges large corporations face regarding the depreciation of EVs and the volatility of the secondhand market.
