Geely, the parent company of Volvo, has announced plans to produce vehicles in Volvo plants from 2028. This strategic move is part of Geely's efforts to expand its brand portfolio and increase its presence in the European market.
Key Insights
Geely will produce higher-priced models in European Volvo plants from 2028, with the specific models and plants involved yet to be announced. The move is part of Geely's localization strategy in Europe, which includes utilizing Volvo's existing production network. Currently, Volvo operates plants in Sweden, Belgium, and a new plant in Slovakia is set to begin series production in 2027.
